Khatmah connects students with tutors for Quran memorization and Arabic learning — a one-page funnel built to move a curious visitor to a booked first lesson.
The challenge
Online tutoring lives or dies on trust: a stranger asking you to commit time and money to learn from another stranger, over video, in a subject that's often personal. The page needed to establish credibility (ratings, real tutors) and make the process legible before asking for a booking.
The approach
The page leads with the promise — "discover the joy of the Quran and Arabic, made easy" — backed immediately by satisfaction scores, then walks through course categories (memorization, Tajweed, speaking Arabic) and a plain three-step process: planning, scheduling, studying. Tutor faces and a FAQ section close the trust gap before the booking form appears twice — once mid-page, once at the close.
The result
A single page that carries a visitor from "what is this" to a booked lesson, using trust signals and a named process instead of a hard sell.
- Student satisfaction shown up front
- 4.9
- Planning, scheduling, studying
- 3-step
- Booking entry points on one page
- 2
- Tutor community
- Global
